Wednesday, July 31, 2013


I've been working on a brand identity that's near and dear to my heart,
a shop called Pastiche at Main.

Pastiche at Main is under the ownership and direction of a sweet friend of mine, Haley Pavao, who had a dream of opening a shop where lots of creative people could come together and share one shop roof. It's tagline is "a hodgepodge of local creatives" and that's exactly what it will be - a beautiful collaboration of people with different talents and skills under one shop name, Pastiche at Main.

And I am oh so excited to announce that Honeysuckle will be one of those creative shops under that roof! A little piece of my dream is coming true through Haley's dream!

"I have a dream of owning my own shop one day. It would be tucked into a picturesque street somewhere lined with buildings full of character. The front would be all windows. I would offer coffee and biscotti, always. I would chat and make friends with people who come into my shop. It would be filled with all sorts of beautiful and unique things. Some vintage, some not. One whole wall would hold my stationary line. It would be the kinds of shop that was always new and surprising. You would walk in and wouldn't be able to help but smile.

But until that day, I'm carving out a little niche for myself here in cyberspace."

This has been my etsy profile for quite some time. And yeah, so the shop isn't technically mine.
And don't hold Haley to offering you biscotti. But everything else is there - a beautiful location in character-filled downtown Lynchburg, big glass front doors and windows, and a shop filled with beautiful and unique things. {Check out the facebook page for a preview of what kinds of things you'll see in Pastiche!}

Honeysuckle will be featuring art prints and invitations {and taking custom designs!}, fun vintage finds {finally room for some bigger pieces!} and even some handmade items!

As I start this new chapter, I've decided to combine Shelby Goodman Designs & The Honeysuckle Shop under one cohesive name: honeysuckle, designs & things. Pretty self explanatory - one part design and one part things. I like the ambiguity in the word 'things' because it doesn't tie me down, but for now those things are mostly unique vintage finds.

I have the hardest time branding myself. I'm always getting new ideas or finding new fonts I like and I want to change things up. So, for this new chapter, I decided to use my own handwriting & drawing for my brand - you can't very well get sick of your own handwriting, can you?
And I'm really liking the idea of have a full name logo with a tagline and then a clean and simple shorthand version of that logo. It works.

And to all you un-local honeysuckle shop fans, don't worry. My etsy store will remain open and will be gaining expanded invitation & art print sections and will still feature one-of-a-kind vintage items!

Thanks for getting excited along with me and being a part of the journey!

Tuesday, July 23, 2013

Grady: ONE YEAR + A Year in Review

Happy 1st Birthday to my sweet Grady Boy! 
Born July 23, 2012 at 10:53 p.m.

My dear, sweet 1-year old Grady,

We made it, baby - a whole year! My goodness, what a year! This is my first go-around at motherhood and I'm so glad I got to do it with you, Grady Boy.
You've changed me. I've learned so much about myself this year. I've learned what it means to truly put someone else's needs before my own. To make sacrifices and to give without getting. You taught me about love - the kind that makes you feel like your heart might explode it's so full. And about joy - true joy, that's there even in the really hard days.
You have become my little buddy. My sidekick. And you are insanely cute, to boot. Your cheeks are irresistible to me - I must kiss them a thousand times a day. Sometimes I look at you and I can't believe you're mine. You make me laugh. A lot. Watching you explore the world as a walking boy is my favorite. You have a newfound confidence that is so exciting. You enjoy and embrace other people and I love watching your little personality develop. I can't wait to experience each new year with you. You are my very best.

I love you.

A year in review:

As if I wasn't emotional enough today, then there's this video of the day Grady was born to turn me into a total wreck.

Monday, July 22, 2013

Grady: 11 months + Our Family Photoshoot


You seem so big to me now that you're officially walking. You are fearless and resilient - you trip but you get up and keep on going. You are confident and happy in your new independence. But you will still hold your mama's hand. Watching you push your trucks around and make noises is pretty much my favorite - you are boy through and through. I love your spunk and happy demeanor - you are the joy of my days.


We also had a family photoshoot last month with the oh-so-talented Amanda Farrell of A.M. Photography that I have yet to share. She took the most beautiful images to cherish this special stage in our life. She comes highly recommended by yours truly.

Monday, July 8, 2013

You are invited

I seriously can't believe I'm planning my baby's 1st birthday!

Yes, it's a party for Grady but I also feel like we're celebrating the fact that Josh and I survived our first year with a baby - so much life change and lessons learned. 

And of course, parties always start with an invitation. 
As a designer, invitations are my favorite - they set the tone for the event and get people excited.

I'm not generally the themed party kind, but we are using a red & white striped tent in our front yard
so naturally I went the carnival route.
Lots of stripes, primary colors, and animals wearing party hats are on the docket.

So if you need me in the next two weeks, I'll be crafting and learning how to bake a smash cake.

Are you planning a party soon? I'm constantly adding new invitations to my shop!
Don't see what you're looking for? Email me about a custom design.